Sauna: The heart and soul of being Finnish

In Finland, the sauna is not just a place to warm up—it's a deeply rooted tradition that reflects the nation's connection to simplicity, nature, and well-being. Stepping into the steam, Finns embrace a ritual that speaks to their core values of equality, peace, and resilience.

Sauna is a vital part of daily life in Finland, with over two million saunas spread across the country. Whether you’re in a city apartment or a lakeside cottage, sauna is always close by. For many Finns, it’s not just about physical warmth but emotional and social well-being. The sauna symbolizes the Finnish love for simplicity and being with nature.

For Finns, the sauna helps with connection to nature. The tradition of alternating between the sauna’s intense heat and a dip in a cold lake is a core part of the experience. This practice, known as avantouinti in the winter, is believed to boost circulation, improve energy levels, and refresh the mind. It shows how Finns embrace the extremes of nature, both its challenges and its beauty, living in harmony with their surroundings.

winter
a woman relaxing in cold water after a sauna.

The sauna embodies much of what defines Finnishness: a deep connection to nature, an appreciation for simplicity, and a quiet, resilient strength. Whether it’s a weekly family tradition or a solo moment of reflection, the sauna continues to be a beloved symbol of Finnish culture, offering warmth to both body and soul.

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