The N.1 reason your business will fail

I belive that starting a succesfull business in Finland requires something truly special. You can’t just be another restaurants among the millions. You have to have the “full package” or you wont make it, trust me. It dosen’t matter whether your business is a restaurant, marketing company or a gym. I’ll list you now some mandatory “basic” requirements to have at least a change of “making it”.

Here we go: quality social media pages, by this I mean having a structured plan of what to post (projects made for customers, customers feedback, companies vibe & objectives/goals etc) and not posting just for posting – it has to have a purpose and it has to give the viewer value which is most likely a customer),

good networking (you have to have connections in your area of business or you are doomed),

curiousness (if you don’t know or can’t do something you have to have the ability to go and find out, this way you can improve significantly and save tons of money when you don’t need to hire outsiders to do the job),

love/passion for the business (you have to be emotionally invested into the line of work but not emotionally to the job) Read that again.

Last but not least money intelligence (there’s couple of ways how you can f*ck up your business if you don’t know how to deal with it. 1. Savings – you always need to keep a “bumper” for times of unfortune. 2. Stashing the money– this is what you never ever should do, you don’t want the money to just lay around doing nothing. Which leads me into number 3. Invest money back into your company – This is crucial when wanting to grow your business. 4. Taking risk – Sometimes you need to take risks, CALCULATED RISKS. You’ll miss out on so many great opportunities if you play it safe and stay where it’s comfortable. Usually you only regret the things you didn’t do, not the ones you did. This applies in businesses as well.

I’m sure that me myself and we as a team will create successful companies based on one observation (actually two): we are curious and full of passion. Something that I’m not that sure, is where I’m going to establish my own company in the future after I finish this program. (country wise, in EU or outside of it)