To be Finnish is to embody a unique cultural identity, a fusion of nature's embrace, resilience in the face of adversity, and an unwavering commitment to social equality. It's a celebration of saunas, an appreciation for silence, and a deep connection to traditions like Midsummer. Being Finnish means carrying a legacy of innovation and design, cherishing strong social bonds, and taking pride in a nation that harmoniously blends modernity with a rich cultural heritage. This is the essence of being Finnish.

We Finns have a deep connection to the natural world. Being Finnish often involves enjoying outdoor activities in all seasons, from ice swimming to hiking in the serene forests, and cherishing the country’s many lakes and islands.

Saunas are at the heart of Finnish life. Being Finnish means understanding the therapeutic and social significance of saunas, where discussions, relaxation, and communal bonding often take place.

And don’t forget the most important part: SISU! Finland’s history is marked by struggles, including the Winter War and a harsh climate. To be Finnish is to display resilience, adaptability, and determination in the face of adversity.


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